Rockford residents and visitors now have reason to venture into the rain with the city’s latest public art installation. Rockford Rain Art is on display at 12 locations throughout the downtown, River and Midtown districts, where community-inspired images like the Rockford IceHogs mascot become visible when sidewalks are wet. First installed in September of 2016, the project has had substantial public success, and a second round of Rain Art is anticipated this summer.
“The inspiration came from the Rockford Area Convention & Visitors Bureau’s Forest City Beautiful initiative, which aims to beautify and enhance the street-level experience for pedestrians in the downtown core,” says Josh Albrecht, director of marketing and public affairs for the Rockford Area CVB. “We want to create a sense of place for our visitors and residents, and projects like this do just that.”